Tiki Twist is a premium functional non alcoholic beverage brand designed for adults who want to enjoy social life without alcohol. The drinks are refreshing and flavorful on their own but can also be used as mixers for cocktails.
The brand is positioned as social, energetic, and lifestyle driven. The vibe should feel tropical, vibrant, and memorable while still looking clean and premium.
Our target demographic is adults roughly 25 to 45 who are socially active, wellness aware, and interested in music, events, and nightlife but are reducing alcohol consumption.
A key differentiator is that the drinks contain functional ingredients like electrolytes, B vitamins, and antioxidants while still tasting like fun tropical mocktails.
Initial flavors include:
• Cranberry Pineapple
• Raspberry Lemonade
• Ginger Lime
Tiki Twist is intended to become a lifestyle brand that expands into merchandise, music collaborations, and pop up events.